From the 19 November 2011 mobilehealth article
By: Chris Gullo
iTriage: One of the relatively few health apps that boasts millions of users.
Some 26 percent of US adults used their mobile phones to access health information in the past year, according to a new Cybercitizen Health study by Manhattan Research. The number has nearly doubled from the 12 percent reported in 2010.
According to the study, looking up health information or reading health-related news remains the most popular mobile health activity. The survey polled 8,745 adults online and via phone during the third quarter of 2011.
Another interesting metric: 8 percent of consumers used prescription drug refill or reminder services on their mobile phones, up from 3 percent in 2011.
“Growth in mobile health is impressive, but still in line with our and several health stakeholders’ expectations,” stated Monique Levy, VP of Research at Manhattan Research in a press release. “The interesting part is when, how and from where mobile phones are being used. Getting these details will impact the success of mobile investments in 2011 and 2012.”
While not specifically mobile-related, worth noting that the report found some 56 million US consumers had accessed their medical information on an electronic health record (EHR) system maintained by their physician, with an additional 41 million expressing interest in doing so in the future.
- Call for mobile phone health warnings despite ‘inconclusive’ evidence (telegraph.co.uk)
- Emerging market for mobile health products (trendsspotting.com)
- New Report: The Internet Has More Influence Over Consumer Health Actions than Traditional DTC Channels (prweb.com)
- Who are the Top 11 Mobile Health Innovators in 2011? (prweb.com)
- Oncologists Visit Pharma Sites and Post Professional Content Online More Frequently than the Average Physician (prweb.com)
- Mobile health has huge potential in the Middle East, industry study says (thenextweb.com)