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General interest items edited by Janice Flahiff

[Report] Most Consumers Encounter Challenges Using New Types of High Tech Devices, Accenture Survey Finds | Full Text Reports…

Most Consumers Encounter Challenges Using New Types of High Tech Devices, Accenture Survey Finds | Full Text Reports….

From the press release

NEW YORK; Jan. 5, 2015 – Most consumers experience challenges using several new types of smart high tech devices, according to a new report from Accenture titled Engaging the Digital Consumer in the New Connected World.

Overall, 83 percent report various problems when they use new device types such as wearable fitness monitors, smart watches, smart home thermostats, in-vehicle entertainment systems, home connected surveillance cameras and security systems, and wearable health products.

The biggest challenges consumers face are that the smart devices are “too complicated to use” (21 percent), “set-up did not proceed properly” (19 percent), and “did not work as advertised” (19 percent).

“For these new connected device categories, high tech companies need to go back to the drawing board and rethink their product development approaches to focus on the entire customer experience,” said Sami Luukkonen, managing director for Accenture’s Electronics and High Tech group. “They should make fundamental strategic changes that no longer focus on product feature differentiation but rather holistic, digital experience differentiation.”

 

Related resources

      • Set realistic expectations
      • Avoid apps that promise too much
      • Research the developers
      • Choose apps that use techniques you’ve heard of
      • See what other users say
      • Test apps before committing
  • Sources of Trusted, Reviewed and Evaluated Apps
    iMedical Apps   –Mobile medical app reviews, commentary by medical professionals
    Gallery of Mobile Apps and Sites – from the US National Library of Medicine
    Mobile Resources Selected by the MSKCC Library for Patients and Families   from the Memorial Sloan-Kettering Cancer Center LibraryInformation For Patients from the University of Michigan LibraryGuide-Health Sciences Mobile Device Resources – Resources by Subject
     Scroll down in the right column of this guide until you get to Information for Patients

     

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March 3, 2015 - Posted by | Consumer Health | , , , , , ,

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